Beverage Industry

Learn about Strategy, Operations, Sales, Distribution, Marketing and News surrounding the Beverage Industry and Energy Drink, Vitaminwater, High End Water, Sodas, etc.

Saturday, June 28, 2008

More Energy Shots

These past few months I’ve been approached by at least 30 new Energy Shots wanting help, marketing, strategy, sales or distribution. The difference between shots and energy drinks is large. The number one advantage of Energy Shots is the type of distribution they require. Energy Drinks need specialty beverage distributors because of their size and weight. Shots on the other hand can be distributed by wholesalers and small distributors. You can even drop ship shots and still make a decent margin.

Stay toned form much more information in the coming weeks on this wonderfully profitable new category.


Thanks,


Jorge Olson

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